Actionable tips on SERPs and Twitter

Based on those variables and the client's site metrics we develop the following Opportunity Scores metrics: This includes ranking and appearing well for search terms and variations that are used by your target audience in natural or organic search listings. We know a company that can help with roller garage …

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Top advice about the expanded listings on your site

Quite reasonably, search engines figure that the TITLE tags may indicate the article's title -- and, therefore, its subject. In case you check out the screenshot and get overwhelmed, do know that there are a variety of ways to add Schema markup to your site without touching any strange markup. Although …

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What are the merits of orphaned pages on today's web?

It is also clear that Google is not standing still in its pursuit to maintain and increase its search engine market share dominance. Of course, these numbers are SEMrush guesstimates based on their rankings, search volumes and advertising costs for the phrases that they're ranking for. Studies have shown that …

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Its easy to rank on Google if you focus on trust based marketing

On-page optimisation refers to the best writing and content implementation practices you should follow when putting new content on your site. Once you get to know the elements of the page that Google and other search engines consider important, it's easy to get into the habit of checking them off …

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The best advice I've listened to about analytics

If you use a bad strategy, like posting external links without direction or stuffing your content full of keywords, you aren't going to drop in rank significantly because you're already at the bottom. If you want your links to appear natural, however, you'll need to make sure your citation is …

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Needless to say, Google is going to make meta descriptions and meta titles short for mobile sites. So it is advisable that you should not write long Meta descriptions and titles. Else, they will be truncated by Google. For starters, your link building agency should know what other SEO strategies …

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Optimise your site, paying special attention to html

Its important to understand the difference between SEO friendly and SEO strategy. In a time when attention spans are shorter than ever, you'd expect that shorter and easier to read posts would be winning points with search engines. But that couldn't be further from the truth. Google still privileges longer …

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Aligning your goals in relation to bounce rates

This will definitely affects SEO strategies and it should be changed accordingly otherwise results in negative effects. Search engine optimization, while a very technical practice, is a marketing function-and it needs to be treated like one. you just have to convince them that you are the right business to purchase …

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The professional approach to 301 redirects

Check archive.org (Wayback Machine) or Screenshots.com to make sure the website has a clean history, particularly its most recent history. This has happened to me a couple times, so I look out for it now. If at any point it looks like the domain was home to a …

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